ATLANTA (January 25, 2021) – Georgia School of Orthodontics (GSO) is proud to announce the launch of the School’s first complimentary care program for adults. GSO’s Gift of a Smile Heroes initiative was created to recognize heroes of all types in the Atlanta metro communities by giving them free braces or Invisalign® treatment.
Heroes are nominated by individuals in their communities through the School’s website: https://www.bracestoday.com/hero. To celebrate the launch of the program, GSO will award four adult heroes with complimentary orthodontic care and continue the program by selecting one hero recipient each quarter.
“Our Gift of a Smile and Purple Heart Smiles programs award free braces to children,” said Dr. Randy Kluender, Chairman & President of the GSO Board of Trustees. “Given the impact the pandemic continues to have on our communities, this is a great way for GSO to honor adults who are helping others during this challenging time and give them a transformational gift in return,” he added.
“A community hero can come in many different shapes and sizes. It can be a local businessowner or a working mother, an essential worker or a poll volunteer, a teacher or a frontline worker,” said Dr. Sergio Real, Clinical Director at the School. “We are looking forward to receiving stories of the heroes in our local communities that need the gift of a new smile.”
The School’s Gift of a Smile Heroes program is just one part of GSO’s mission to provide increased access to high quality orthodontic care at a lower cost than private practice orthodontics. GSO continues to provide free orthodontic care to children through its Gift of a Smile and Purple Heart Smiles programs, To date, both programs combined have provided over $150,000 in complimentary orthodontic care to Atlanta’s deserving children.
To nominate your hero, upload their smile photo and share a compelling story of why you think they deserve to have a beautiful, healthy smile by March 15, 2021. Winners will be announced on March 26,2021. For more information on the School’s new Gift of a Smile Heroes program, and to determine your hero’s eligibility, please visit BracesToday.com/Hero.
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